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Internet Advertising: Ethics and Etiquette.
- Source :
-
Online Libraries and Microcomputers . Jun 1994 12(6-7):1-5. - Publication Year :
- 1994
-
Abstract
- Discusses the growth of the Internet and the attitudes of users toward advertising, provides examples of kinds of advertising used on electronic networks, and lists several companies that help advertisers use the Internet. Fifteen guidelines are suggested to help advertisers use the Internet in a reasonable and appropriate way. (Contains 11 references.) (KRN)
Details
- Language :
- English
- ISSN :
- 0737-7770
- Volume :
- 12
- Issue :
- 6-7
- Database :
- ERIC
- Journal :
- Online Libraries and Microcomputers
- Publication Type :
- Electronic Resource
- Accession number :
- EJ486772
- Document Type :
- Guides - General<br />Opinion Papers<br />Reports - Descriptive<br />Journal Articles