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Coping with the Economic Order through the Big Mac

Authors :
Akenson, James E.
Source :
Social Studies Journal. Spr 77 6(3):32-35.
Publication Year :
1977

Abstract

Describes an economic education unit for use in the elementary classroom which employs a case study of McDonalds hamburger chain to teach students about multinational corporations, mass production, standardization, advertising, and capital investment. For journal availability, see SO 505 448. (Author/DB)

Details

Volume :
6
Issue :
3
Database :
ERIC
Journal :
<searchLink fieldCode=&quot;SO&quot; term=&quot;%22Social+Studies+Journal%22&quot;><i>Social Studies Journal</i></searchLink>. Spr 77 6(3):32-35.
Accession number :
EJ157603