Improving Healthy Living Youth Development Program Outreach in Extension: Lessons Learned from the 4-H Health Rocks! Program

This article discusses a qualitative evaluation of the Florida 4-H Health Rocks! program aimed at youth alcohol, tobacco, and other drug use prevention. A questionnaire was distributed to Extension professionals across Florida to gain insight into the strengths and barriers they faced with programming. Programmatic strengths included targeting a significant issue, using experiential activities, building life skills, and emphasizing youth-adult partnerships. Major programmatic barriers included time constraints, unsuccessful recruitment of volunteers, and an inability to fulfill implementation requirements. Specific recommendations are proposed to Extension professionals in order to improve overall Extension programming.