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Proceedings of the Annual Meeting of the Association for Education in Journalism and Mass Communication (83rd, Phoenix, Arizona, August 9-12, 2000). Media Management and Economics Division.
- Publication Year :
- 2000
-
Abstract
- The Media Management and Economics Division section of the proceedings contains the following nine papers: "Weekly Newspaper Industry: A Baseline Study" (David C. Coulson, Stephen Lacy and Jonathan Wilson); "News Hole Sizing Policies at Nondaily Newspapers" (Ken Smith); "The Influence of Timing of Market Entry on Competition in Local Cellular Telephone Markets" (Hugh S. Fullerton); "How Magazines Covered Media Companies' Merger: A Case of the Evolution of Time Inc." (Jaemin Jung); "Predicting Digital Cable Adoption: Who Will Upgrade to Digital Cable, and How Soon?" (Myung-Hyun Kang); "Looking for the Right Partners in the Information Era: A Longitudinal Study of Acquisition Strategies by the Communications Industries" (Jack C. C. Li); "The Relationship Between What Managers Do and How Newsroom Workers Respond in Times of Change" (George L. Daniels); "Using Audience Turnover to Reveal the 'Double Jeopardy' Effect in Television Daypart Ratings Performance" (Walter S. McDowell and Stephen Dick); and "Great Expectations: Revealing a Placebo Effect in Brand Equity Evaluations of Network News Reporting" (Walter McDowell and Steven J. Dick). (RS)
Details
- Language :
- English
- Database :
- ERIC
- Publication Type :
- Conference
- Accession number :
- ED447543
- Document Type :
- Collected Works - Proceedings