The role of the negative self in consumption

Details

Database :

OAIster

Notes :

Hogg, M K and Banister, E N and Dixon, M J (2008) The role of the negative self in consumption. In: AFM (French Marketing Association) Conference (Paris) - 2008. unknown, N/A.

Publication Type :

Electronic Resource

Accession number :

edsoai.on1425627881

Document Type :

Electronic Resource