Commemorative Practice in Aotearoa New Zealand: Exploring the bicentennial and sestercentennial of the Endeavour's arrival in Gisborne and Tairāwhiti

In the midst of commemoration programmes for the centenary of the First World War, academic literature about and interest in the topic of commemoration has grown significantly. While studies in the UK and America focus on the use of the past and commemoration, there is little work on commemorative practice within a New Zealand context, particularly over a period of time. As museums and heritage sites increasingly look to new ways of making meaningful experiences for a diverse and changing public, this research seeks to address the gap in the literature and help to inform future management of commemoration in New Zealand. With the sestercentennial of the 1769 arrival of the Endeavour to New Zealand coming up in 2019, this research involved case studies of the earlier bicentennial in 1969 and the planning stages of the future commemoration in both Gisborne (the site of Lieutenant James Cook’s first landing) and Wellington. The methods employed for this dissertation comprised archival and documentary research, as well as interviews with professionals involved in the sestercentennial. Using a theoretical framework based in museum and heritage studies, as well as history, sociology and cultural studies this study considers the many ways we use the past, from institutional practices to vernacular interests. The findings revealed that in 1969 commemorations in Gisborne were a spectacle, a true performance. Depictions of Cook were everywhere and monuments were erected all around the city. From pageantry to legacy building, the 2019 focus is on educating the public and establishing meaningful legacies for the future. This dissertation concludes that commemoration should not be treated as a one-off event but rather as an ongoing practice that is shaped by the past and by social and political contexts as much as we are. I argue that the three most important, yet also most changeable, elements of commemoration are narrative, approach to management (top-down and/or bottom-up), a