Development of an Artist's Online Portfolio

Traditionally, artists and designers have used a physical portfolio to present their works for applications and interviews. The advantages and opportunities of internet affect this area as well, so personal online portfolios are means to reach a larger audience thanks to practically no duplication costs compared to traditional physical media.The purpose of this study has been to identify what goals to fulfil for an artist using an online portfolio. Further on, what design aspect to take into account and finally how to develop the portfolio itself. It has been carried out as an attempt of a single case study for the artist Claudia Bini, who happens to be my wife, why potential influence on objectivity also has been analysed. A literature study has been performed for portfolio development, information architecture, and software development.The conclusions are that among goals to use also a blog besides the portfolio to provide a stronger personal presence, and in the portfolio section only present the few best pieces. Further, to be in control of the communication was a perceived goal such as allowing comments but having full moderation control. For the design aspects, a strong desire was to capture the attention from start by creating an immediate, aesthetically pleasing impression, provide a clear navigation always present, and categorize the portfolio in very clear and visible categories. Finally, for the development, the most viable process for this case was found to be a lightweight agile process with frequent interaction and flexibility towards changes.
Validerat; 20150905 (global_studentproject_submitter)