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Marketing strategies for a non-profit-making organization: a case study of the Hong [Kong] Youth Hostels Association.

Authors :
Lee, Ka-Lai.
Lo, Wai-Leuck.
Chinese University of Hong Kong Graduate School. Division of Business Administration.
Lee, Ka-Lai.
Lo, Wai-Leuck.
Chinese University of Hong Kong Graduate School. Division of Business Administration.
Publication Year :
1989

Abstract

by Lee Ka-Lai, Maple, Lo Wai-Leuck, Wellock.<br />Thesis (M.B.A.)--Chinese University of Hong Kong, 1989.<br />Bibliography: leaves 101-102.<br />http://library.cuhk.edu.hk/record=b5886145<br />Use of this resource is governed by the terms and conditions of the Creative Commons “Attribution-NonCommercial-NoDerivatives 4.0 International” License (http://creativecommons.org/licenses/by-nc-nd/4.0/)

Details

Database :
OAIster
Notes :
China, Hong Kong, print, vi, 102 p. : ill. ; 30 cm., English
Publication Type :
Electronic Resource
Accession number :
edsoai.ocn959215321
Document Type :
Electronic Resource