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Costs versus consciences. (Cover Story)

Authors :
Charles, Gemma
Source :
Marketing Week. Dec 5, 2002, Vol. 25 Issue 49, p22, 4 p.
Publication Year :
2002

Abstract

Consumers don't understand ethical labelling and care little about how their groceries reach the shop-that seems to be the message of a new survey of British consumers. So are we […]

Details

ISSN :
01419285
Volume :
25
Issue :
49
Database :
Gale General OneFile
Journal :
Marketing Week
Publication Type :
Periodical
Accession number :
edsgcl.96903906