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- Source :
- Sales & Marketing Management. Dec, 2002, Vol. 154 Issue 12, p60, 2 p.
- Publication Year :
- 2002
-
Abstract
- John Williams' first step should be to thoroughly evaluate the competency of his staff. If he plans to cut $250,000 from the marketing/training budget, I would bet that he could […]
- Subjects :
- Sales management -- Case studies
Sales management -- Methods
Sales management
Subjects
Details
- ISSN :
- 01637517
- Volume :
- 154
- Issue :
- 12
- Database :
- Gale General OneFile
- Journal :
- Sales & Marketing Management
- Publication Type :
- Periodical
- Accession number :
- edsgcl.95107248