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Telecommunications equipment & services: Comsat beams up the sales force

Authors :
Bragg, Arthur
Source :
Sales & Marketing Management. June, 1990, Vol. v142 Issue n7, p76, 3 p.
Publication Year :
1990

Abstract

When Betty Alewine became sales and marketing vice president of the Intelsat Satellite Services division of Communications Satellite Corp. in 1987, the division's sales force consisted of just four people. […]

Subjects

Subjects :
Sales management -- Innovations
Satellite communications -- Marketing
Telecommunications equipment industry -- Marketing
Communications Satellite Corp. -- Marketing

Details

ISSN :
01637517
Volume :
v142
Issue :
n7
Database :
Gale General OneFile
Journal :
Sales & Marketing Management
Publication Type :
Periodical
Accession number :
edsgcl.9165903

Tools

Authors Abstract Subjects Details