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Caught in the act! Ever wonder why your team isn't getting quality leads from trade shows? Perhaps they're committing one of these exhibiting gaffes. (trade shows)
- Source :
- Sales & Marketing Management. Sept, 2002, Vol. 154 Issue 9, p51, 3 p.
- Publication Year :
- 2002
-
Abstract
- It's no secret: Camping out in a trade show booth is about as appealing to salespeople as a day of cold calling. "I think we should have virtual shows and […]
- Subjects :
- Trade shows -- Analysis
Sales personnel -- Methods
Sales management -- Methods
Subjects
Details
- ISSN :
- 01637517
- Volume :
- 154
- Issue :
- 9
- Database :
- Gale General OneFile
- Journal :
- Sales & Marketing Management
- Publication Type :
- Periodical
- Accession number :
- edsgcl.91210198