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The party's over

Authors :
Bidlake, Suzanne
Smith, Charlotte Turner
Source :
Marketing. April 19, 1990, p24, 2 p.
Publication Year :
1990

Abstract

THE PARTY'S OVER After marketing's high jinks in the 80s, the industry is appalled to find itself now slow-dancing to a stupor. In the first of two articles, Suzanne Bidlake [...]

Details

Language :
English
ISSN :
00253650
Database :
Gale General OneFile
Journal :
Marketing
Publication Type :
Periodical
Accession number :
edsgcl.9082031