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LOYALTY TEST
- Source :
- Telephony. February 11, 2002
- Publication Year :
- 2002
-
Abstract
- Byline: Glenn Bischoff Telecom companies have done quite well in engendering customer loyalty, according to an annual study conducted by Brand Keys, a New York-based consulting firm. Four telecom companies [...]
- Subjects :
- Sprint Corp. -- Marketing -- Services -- Forecasts and trends -- Management
Nokia Corp. -- Marketing -- Services -- Forecasts and trends -- Management
AT&T Corp. -- Marketing -- Services -- Forecasts and trends -- Management
Motorola Solutions Inc. -- Marketing -- Services -- Forecasts and trends -- Management
Telecommunication systems -- Services
Telephone services -- Services
Communications equipment -- Services
Telecommunications equipment industry -- Marketing -- Forecasts and trends -- Services
Telecommunications services industry -- Services -- Forecasts and trends
Customer loyalty -- Management -- Forecasts and trends
Communications industry -- Services -- Forecasts and trends
Business
Telecommunications industry
Cellular transmission equipment
Company marketing practices
Telecommunications services industry
Company business management
Market trend/market analysis
Telecommunications equipment
Telecommunications equipment industry
Management
Services
Marketing
Forecasts and trends
Subjects
Details
- Language :
- English
- Database :
- Gale General OneFile
- Journal :
- Telephony
- Publication Type :
- Periodical
- Accession number :
- edsgcl.87848296