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Better new business development DuPont--II: a 'business initiative process' provides teams and their leaders with frameworks and tools to support the application of judgment and learning to their NPD projects
- Source :
- Research-Technology Management. March-April, 2002, Vol. 45 Issue 2, p47, 10 p.
- Publication Year :
- 2002
-
Abstract
- OVERVIEW: DuPont has developed a structural framework--the 'Business Initiative Process'--to help its business leadership and development teams navigate successfully through the new business development (NBD) minefield. A key element of this framework is a comprehensive set of guidelines and tools to support the development teams as they drive their NBD projects. These guidelines and tools cover the full range of NBD activities from business case development through detailed development and alliance negotiation to full commercial launch.<br />DuPont is involved in a systematic effort to improve the overall return from its investment in new business development (NBD) by developing and implementing a set of processes, tools and [...]
- Subjects :
- E.I. du Pont de Nemours and Co. -- Management
Pesticides industry -- Management
Subsidiary corporations
Herbicides -- Management
Corporate reorganizations
Chemical industry -- Management
Chemicals
Business, general
Business
Engineering and manufacturing industries
Company business management
Management
Subjects
Details
- Language :
- English
- ISSN :
- 08956308
- Volume :
- 45
- Issue :
- 2
- Database :
- Gale General OneFile
- Journal :
- Research-Technology Management
- Publication Type :
- Periodical
- Accession number :
- edsgcl.84309414