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When Discount Campaigns Regarding Prescription Only Medicines Do Not Fall Within The Definition Of Advertising In The EU

Authors :
Amos-Stone, Libby
Source :
Mondaq Business Briefing. December 3, 2024
Publication Year :
2024

Abstract

Do discount campaigns on prescription-only medicines (POMs) run by mail order pharmacies lure patients into consuming medicinal products? Advocate General Szpunar has opined that they do not. The opinion comes [...]

Details

Language :
English
Database :
Gale General OneFile
Journal :
Mondaq Business Briefing
Publication Type :
News
Accession number :
edsgcl.818709279