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TEPPER SCHOOL STUDY: ENHANCING ONLINE RETAIL SALES FORECASTING USING CLICKSTREAM DATA

Source :
States News Service. August 27, 2024
Publication Year :
2024

Abstract

PITTSBURGH, PA -- The following information was released by Carnegie Mellon University: In a new study, researchers developed a model that helps online retailers to more accurately predict customer purchases [...]

Subjects

Subjects :
Online shopping -- Reports
Sales forecasting -- Reports
Online shopping
News, opinion and commentary
University of Michigan -- Reports
Washington University -- Reports
Carnegie Mellon University -- Reports

Details

Language :
English
Database :
Gale General OneFile
Journal :
States News Service
Publication Type :
News
Accession number :
edsgcl.806509123

Tools

Authors Abstract Subjects Details