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Kmart Salutes Troops with Weekend of Discounted Wares. (NEWS ROUNDUP)

Source :
Brandweek. December 3, 2001, Vol. 42 Issue 45, p5, 1 p.
Publication Year :
2001

Abstract

TROY, MICH.--To honor the men and women defending America's freedom, Kmart and online subsidiary BlueLigtit.com are offering U.S. Armed Forces' families a 10% discount on 'eligible merchandise' Dec.8-9 dubbed 'Military [...]

Subjects

Subjects :
Kmart Holding Corp. -- Marketing
Military personnel -- Marketing
Discount stores -- Marketing
Public employees
Advertising, marketing and public relations
Business
Retail industry
Company marketing practices
Marketing

Details

Language :
English
ISSN :
10644318
Volume :
42
Issue :
45
Database :
Gale General OneFile
Journal :
Brandweek
Publication Type :
Periodical
Accession number :
edsgcl.80597893

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