Back to Search Start Over

Reckitt Benckiser shifts £3.5m UK ad task to Roose

Authors :
Arnold, Matthew
Source :
Marketing. November 1, 2001, 3
Publication Year :
2001

Abstract

Reckitt Benckiser, the Anglo-Dutch household goods group, has moved the UK advertising business for its Vanish stain removal brand, worth £3.5m, from WCRS to Roose & Partners. The shift, which [...]

Details

Language :
English
ISSN :
00253650
Database :
Gale General OneFile
Journal :
Marketing
Publication Type :
Periodical
Accession number :
edsgcl.80014163