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- Source :
- Direct. Nov 1, 2001, Vol. 13 Issue 14, C22
- Publication Year :
- 2001
-
Abstract
- New department helps association focus on industry segments To put more emphasis on industry segments--catalogs, telemarketing, nonprofit, business-to-business and the like--the Direct Marketing Association has created a new department: segments [...]
Details
- ISSN :
- 10464174
- Volume :
- 13
- Issue :
- 14
- Database :
- Gale General OneFile
- Journal :
- Direct
- Publication Type :
- Periodical
- Accession number :
- edsgcl.79982255