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Surf expands line amid redesign of packaging
- Source :
- Marketing. September 13, 2001, 4
- Publication Year :
- 2001
-
Abstract
- Unilever is expanding its Surf range and supporting a revamp of the brand's packaging with a £5m TV ad campaign with the strapline, 'Fresher for longer'. New products in the [...]
- Subjects :
- Vibrandt -- Contracts -- Marketing
Unilever Capital Corp. -- Marketing -- Contracts
Business consultants -- Contracts
Financial services industry -- Marketing -- Contracts
Soap and cleaning agents industry -- Marketing -- Contracts
Marketing industry -- Contracts
Marketing consultants
Company marketing practices
Contract agreement
Financial services industry
Advertising, marketing and public relations
Business
Business, international
Surf (Laundry aid) -- Marketing
Subjects
Details
- Language :
- English
- ISSN :
- 00253650
- Database :
- Gale General OneFile
- Journal :
- Marketing
- Publication Type :
- Periodical
- Accession number :
- edsgcl.78902744