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Three's Company

Authors :
Dill, Mallorre
Source :
ADWEEK Eastern Edition. July 23, 2001, Vol. 42 Issue 30, 24
Publication Year :
2001

Abstract

In a departure from their usual roles as fierce competitors, three agencies have teamed up for an integrated campaign. TBWA/Chiat/Day, Ogilvy & Mather and Young & Rubicam created a short [...]

Subjects

Subjects :
Young & Rubicam Brands -- Advertising
TBWA Chiat/Day Inc. -- Advertising
Ogilvy -- Advertising
Advertising agencies -- Advertising
Advertising, marketing and public relations
Business, general

Details

Language :
English
ISSN :
01992864
Volume :
42
Issue :
30
Database :
Gale General OneFile
Journal :
ADWEEK Eastern Edition
Publication Type :
Periodical
Accession number :
edsgcl.76913499

Tools

Authors Abstract Subjects Details