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Media self-efficacy: validation of a new concept

Authors :
Hofstetter, C. Richard
Zuniga, Stephen
Dozier, David M.
Source :
Mass Communication and Society. Wntr, 2001, Vol. 4 Issue 1, p61, 16 p.
Publication Year :
2001

Abstract

This article discusses the validity of media self-efficacy measurements and their relevance for media research. Topics include social learning, task performance, and behavior research.

Details

ISSN :
15205436
Volume :
4
Issue :
1
Database :
Gale General OneFile
Journal :
Mass Communication and Society
Publication Type :
Academic Journal
Accession number :
edsgcl.74082360