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Despite challenges, cola remains king; flavor, image hard to beat in soda market

Authors :
McCarthy, Michael J.
Source :
The Wall Street Journal Western Edition. March 2, 1989, pB1
Publication Year :
1989

Subjects

Subjects :
Pepsi-Cola Co. -- Marketing
Coca-Cola Co. (Atlanta, Georgia) -- Marketing
Carbonated beverages -- Market share
Soft drink industry -- Marketing
Business
Business, general

Details

ISSN :
01932241
Database :
Gale General OneFile
Journal :
The Wall Street Journal Western Edition
Publication Type :
News
Accession number :
edsgcl.7367731

Tools

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