Relationship Between Timeliness and Intention to Use of MRT Services in Klang Valley Malaysia

The increasing fatality report of road accident in Malaysia is alarming over the last 10 years. The significant increase of private transportation possession especially in Selangor and Kuala Lumpur proven the significant relationship with the increase of road accidents between 2009 and 2018. Many programs have been carried out to address concerns on increasing traffic accidents under massive national plans throughout the nation. National Key Economic Area under a program called National Transport Policy, MRT project was introduced to strengthen the continuous effort for public transport sustainability. Nevertheless, since the launch of MRT until today, average ridership has not reached its target. Lack of research on the behavioral intention particularly towards the utilization of MRT in Malaysia provide an opportunity to empirically explore this in Malaysian context. The focus of this research was to determine the relationship between independent variable (timeliness) towards dependent variable (intention to use). Five hundred (500) questionnaires were distributed at selected MRT station around Kuala Lumpur and Selangor. Respondent was frequent user of MRT service and those commute on daily basis. Data were analyzed using SPSS version. Findings indicated that result for direct effect revealed significant in relationship between timeliness with intention to use thus hypothesis is accepted. The results proofed MRT service play important role as part of the transportation channel towards the target group with the direct impact contribution of timeliness as determinant factors of preference. Keywords: MRT Services, Intention to Use, Timeliness, Behavioral study.
Introduction Public transport describe as transportation means which are provided by the government to the public citizen, involve such as bus, subway, taxi, train, ferry as well as railways (Yusoff [...]