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Alive & kicking: Nascar popularity may rise despite racing tragedy

Authors :
Alpert, Bill
Source :
Barron's. March 19, 2001, Vol. 81 Issue 12, p15, 2 p.
Publication Year :
2001

Abstract

Share prices of International Speedway, Speedway Motorsports, and Dover Downs Entertainment slid as much as 10% after the death of superstar racer Dale Earnhardt. However, sector experts point to the new NBC-Turner-Fox 6-year Nascar TV deal\, and rising sponsorship revenue, and predict a rebound.

Details

ISSN :
10778039
Volume :
81
Issue :
12
Database :
Gale General OneFile
Journal :
Barron's
Publication Type :
Periodical
Accession number :
edsgcl.71875139