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Marketers overrate tree papers
- Source :
- Marketing. January 25, 2001, 19
- Publication Year :
- 2001
-
Abstract
- Raymond Snoddy's column extols the virtues of Metro (Marketing, January 18); however, there are two important points that Snoddy seems to overlook. The first is that, as he points out, [...]
Details
- Language :
- English
- ISSN :
- 00253650
- Database :
- Gale General OneFile
- Journal :
- Marketing
- Publication Type :
- Periodical
- Accession number :
- edsgcl.70036838