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E-tailers alter marketing plans, invest new dollars in old medium
- Source :
- DSN Retailing Today. December 11, 2000, Vol. 39 Issue 23, 6
- Publication Year :
- 2000
-
Abstract
- NEW YORK -- A new breed of retailer is adding to the catalogs, toy books and circulars that spill out of overstuffed Sunday newspapers during the holiday rush. Led by [...]
- Subjects :
- Cooking.com Inc. -- Marketing
KidsToysPlus.com -- Marketing
800.COM Inc. -- Marketing
eToys Inc. -- Marketing
Amazon.com Inc. -- Marketing
shop.org -- Reports
Lucy.com -- Marketing
Recreational Equipment Inc. -- Marketing
Electronic commerce -- Innovations
Direct marketing -- Innovations -- Reports
Online services -- Marketing -- Innovations
Electronic commerce
Company marketing practices
Cable television/data services
Online services
Business
Retail industry
Subjects
Details
- Language :
- English
- ISSN :
- 15306259
- Volume :
- 39
- Issue :
- 23
- Database :
- Gale General OneFile
- Journal :
- DSN Retailing Today
- Publication Type :
- News
- Accession number :
- edsgcl.68709700