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Macy's fights to block Amazon from advertising on billboard atop Herald Square flagship
- Source :
- Crain's New York Business. October 4, 2021, Vol. 37 Issue 35, 0017
- Publication Year :
- 2021
-
Abstract
- Byline: NATALIE SACHMECHI A turf war is erupting between the largest department store in Manhattan and the world's largest retailer over the rights to advertise on a Herald Square billboard, [...]
- Subjects :
- Amazon.com Inc. -- Marketing
Macy's Inc. -- Cases
Online information services -- Marketing
Department stores -- Cases
Online services -- Marketing
Information services -- Marketing
Injunctions -- Cases
Real estate industry -- Cases
Company legal issue
Company marketing practices
Online information service
Business
Business, regional
Subjects
Details
- Language :
- English
- ISSN :
- 8756789X
- Volume :
- 37
- Issue :
- 35
- Database :
- Gale General OneFile
- Journal :
- Crain's New York Business
- Publication Type :
- Periodical
- Accession number :
- edsgcl.678230433