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Rethinking anti-smoking media campaigns: Two generations of research and issues for the next
- Source :
- Journal of Health Care Finance. Summer, 1999, Vol. 25 Issue 4, p77, 11 p.
- Publication Year :
- 1999
-
Abstract
- Different research methods for smoking media campaigns are discussed.
- Subjects :
- Social services industry -- Marketing
Business
Health care industry
Subjects
Details
- ISSN :
- 10786767
- Volume :
- 25
- Issue :
- 4
- Database :
- Gale General OneFile
- Journal :
- Journal of Health Care Finance
- Publication Type :
- Periodical
- Accession number :
- edsgcl.66378627