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Revamped and Rebranded, Paramount+ Is Pulling In Subscribers

Authors :
Lee, Edmund
Source :
The New York Times. May 7, 2021, B6
Publication Year :
2021

Abstract

ViacomCBS reports that its decision to revamp and rebrand its streaming service seems to be paying off. SpongeBob, ''Star Trek'' and the Super Bowl have attracted new subscribers to ViacomCBS's [...]

Subjects

Subjects :
Paramount Global -- Services
Mass media industry -- Services
Streaming media -- Market share
Subscription television -- Market share
Company market share
Streaming media technology
General interest
News, opinion and commentary

Details

Language :
English
ISSN :
03624331
Database :
Gale General OneFile
Journal :
The New York Times
Publication Type :
News
Accession number :
edsgcl.660959428

Tools

Authors Abstract Subjects Details