Desperately making health claims: these foods don't deliver what their ads promise

Authors :: Liebman, Bonnie
Source :: Nutrition Action Healthletter. April, 1988, Vol. v15 Issue n3, p8, 2 p.
Publication Year :: 1988
Abstract: Desperately Making Health Claims What could be wrong with oatmeal, orange juice, a low-sugar cereal, and a high-fiber bread? It's not the foods, but the ads for these products that [...]

Subjects :: Pepperidge Farm Five Star Fibre Bread -- Advertising
Citrus Hill Plus Calcium (juice) -- Advertising
Quaker Oats (cereal) -- Advertising
Special K (cereal) -- Advertising
Bread -- Health aspects
Cereal products -- Health aspects
Food -- Advertising
Orange juice -- Health aspects
False advertising -- Case studies

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