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Will Carlton's interactive service prove a success?
- Source :
- Campaign. May 19, 2000, 20
- Publication Year :
- 2000
-
Abstract
- Carlton kicked off its interactive TV service on the ONdigital platform last week. About time, some might say. But how does Carlton's new service measure up, Alasdair Reid asks ONdigital [...]
- Subjects :
- Carlton Communications PLC -- Planning -- Services
ONdigital PLC -- Services -- Planning
Interactive television -- Services -- Planning
Cable television broadcasting industry -- Services -- Planning
Cable television -- Services -- Planning
Cable television/data services
Company business planning
Advertising, marketing and public relations
Business
Business, international
Mass communications
Subjects
Details
- Language :
- English
- ISSN :
- 00082309
- Database :
- Gale General OneFile
- Journal :
- Campaign
- Publication Type :
- Periodical
- Accession number :
- edsgcl.62707962