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Service marketing and franchising: A practical business marriage
- Source :
- Business Horizons. Nov-Dec, 1987, Vol. 30 Issue 6, p50, 9 p.
- Publication Year :
- 1987
- Subjects :
- Franchises -- Analysis
Services industry -- Management
Business
Business, general
Subjects
Details
- ISSN :
- 00076813
- Volume :
- 30
- Issue :
- 6
- Database :
- Gale General OneFile
- Journal :
- Business Horizons
- Publication Type :
- Periodical
- Accession number :
- edsgcl.6269068