Market profile 1: soft drinks in France

Household consumption of vegetable and fruit juices, soft drinks and bottled waters in France grew to FFr31.7 billion in 1998 from FFr 22.2 billion in 1990, according to INSEE. Juices accounted for 23% of the market in 1998, soft drinks 34% and bottled waters 43%. Natural mineral water consumption reached 84 litres per head in 1998 from 83 litres in 1997. Non-alcoholic beverage consumption grew 3.5% a year on average by volume during 1988-1998, with consumption expected to grow a further 2% to 2.5% a year during 1998-2008.