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Lennox Lewis ties up fcuk sponsorship

Authors :
Baird, Roger
Source :
Marketing Week. Dec 3, 1998, Vol. 21 Issue 43, p5
Publication Year :
1998

Abstract

Fashion retailer French Connection has signed a sponsorship deal to sponsor heavyweight boxing champion Lennox Lewis in the run-up to his title unification world championship clash with Evander Holyfield. The […]

Subjects

Subjects :
French Connection

Details

ISSN :
01419285
Volume :
21
Issue :
43
Database :
Gale General OneFile
Journal :
Marketing Week
Publication Type :
Periodical
Accession number :
edsgcl.58400537