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Selecting and training the international sales force: comparison of China and Slovakia

Authors :
Honeycutt, Earl D., Jr.
Ford, John B.
Lupton, Robert A.
Flaherty, Theresa B.
Source :
Industrial Marketing Management. Nov, 1999, Vol. 28 Issue 6, p627, 9 p.
Publication Year :
1999

Abstract

Issues concerning the hiring and training of international sales personnel by global companies are examined, focusing on the experience of over 100 companies in China and Slovakia. Topics include business concerns for countries that have abandoned state-planned economies, differences in selection and training procedures for companies operating in China and Slovakia, and the difference between sales training for global and domestic companies.

Details

ISSN :
00198501
Volume :
28
Issue :
6
Database :
Gale General OneFile
Journal :
Industrial Marketing Management
Publication Type :
Periodical
Accession number :
edsgcl.58172840