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NEW YORK

Source :
Advertising Age International. November 1999, 31
Publication Year :
1999

Abstract

McCann-Erickson Worldwide, the only global network without its own aspiring global media brand, will re-brand its media operations under the name Universal McCann, already used by McCann in most of [...]

Subjects

Subjects :
McCann-Erickson Worldwide Inc. -- Management
Brand name products -- International aspects
Advertising, marketing and public relations
Business
Company business management
Management
International aspects

Details

Language :
English
ISSN :
15248984
Database :
Gale General OneFile
Journal :
Advertising Age International
Publication Type :
Periodical
Accession number :
edsgcl.57821906

Tools

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