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Study: Ethnic marketing may yield telecommunications sales

Source :
Discount Store News. Jan 25, 1999, Vol. 38 Issue 2, p17, 1 p.
Publication Year :
1999

Abstract

PARSIPPANY, N.J. - Retailers looking to boost sales of telephones, cell phones and phone cards may want to consider ethnic-targeted marketing. A recent report by The Insight Research Corporation revealed [...]

Details

ISSN :
00123587
Volume :
38
Issue :
2
Database :
Gale General OneFile
Journal :
Discount Store News
Publication Type :
News
Accession number :
edsgcl.53716384