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New Dairy Queen campaign reaches an emotional level
- Source :
- Nation's Restaurant News. June 15, 1998, Vol. 32 Issue 24, 8
- Publication Year :
- 1998
-
Abstract
- MINNEAPOLIS -- Dairy Queen launched a new TV ad campaign June 1 using the tag line 'Meet me at DQ' to position the chain as a hometown gathering place with [...]
- Subjects :
- Dairy Queen Stores Inc.
Business
Food and beverage industries
Subjects
Details
- ISSN :
- 00280518
- Volume :
- 32
- Issue :
- 24
- Database :
- Gale General OneFile
- Journal :
- Nation's Restaurant News
- Publication Type :
- Periodical
- Accession number :
- edsgcl.50151770