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Vitamin Hack

Authors :
Sax, Barbara
Source :
Progressive Grocer. March 1, 2017
Publication Year :
2017

Abstract

Byline: Barbara Sax Value-oriented promos, on-trend offerings and smart merchandising can lift the VMS category. Promotions dominate the vitamin/mineral/supplement (VMS) category, and if retailers aren't careful, the practice can erode [...]

Subjects

Subjects :
Wakefern Food Corp. -- Marketing
Advertising
Food distributors -- Marketing
Merchandising
Vitamins -- Marketing
Company marketing practices
Business
Food and beverage industries
Retail industry

Details

Language :
English
ISSN :
00330787
Database :
Gale General OneFile
Journal :
Progressive Grocer
Publication Type :
Periodical
Accession number :
edsgcl.483600949

Tools

Authors Abstract Subjects Details