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Market dynamics and user-generated content about tablet computers
- Source :
- Marketing Science. May 1, 2014, Vol. 33 Issue 3, p449, 10 p.
- Publication Year :
- 2014
-
Abstract
- Our Tablet Computer data set, collected from various websites, contains market dynamics related to 2,163 products, characteristics of 794 products, more than 40,000 consumer-generated product reviews, and information about 39,278 [...]
Details
- Language :
- English
- ISSN :
- 07322399
- Volume :
- 33
- Issue :
- 3
- Database :
- Gale General OneFile
- Journal :
- Marketing Science
- Publication Type :
- Academic Journal
- Accession number :
- edsgcl.371000682
- Full Text :
- https://doi.org/10.1287/mksc.2013.0821