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Mapping new strategy for world brands

Authors :
Lenorw, Morten M.
Source :
Advertising Age. Nov 1, 1984, Vol. v55 p40, 4 p.
Publication Year :
1984

Details

ISSN :
00018899
Volume :
v55
Database :
Gale General OneFile
Journal :
Advertising Age
Publication Type :
Periodical
Accession number :
edsgcl.3502540