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NBC predicts $800M for Sochi Olympics, but A-B InBev isn't playing
- Source :
- Advertising Age. May 20, 2013, Vol. 84 Issue 20, p0003.
- Publication Year :
- 2013
-
Abstract
- NBC Universal is projecting an $800 million-plus advertising haul for the 2014 Winter Olympics, said Seth Winter, exec VP-sales and marketing for NBC Sports Group. But that record projection for [...]
Details
- Language :
- English
- ISSN :
- 00018899
- Volume :
- 84
- Issue :
- 20
- Database :
- Gale General OneFile
- Journal :
- Advertising Age
- Publication Type :
- Periodical
- Accession number :
- edsgcl.330977558