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New Mobile App Uses Gamification to Attract and Engage Consumers

Source :
PR Newswire. June 14, 2012
Publication Year :
2012

Abstract

Adcquire will influence purchase behavior by allowing consumers to use smartphones to 'snap' packaging to access interactive brand content LONDON, Ontario, June 14, 2012 /PRNewswire/ -- New start-up Adcquire Inc. [...]

Details

Language :
English
Database :
Gale General OneFile
Journal :
PR Newswire
Publication Type :
News
Accession number :
edsgcl.297229616