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Stocking and selling software: how the McGraw-Hill bookstore does it

Authors :
Blooston, George
Source :
Publishers Weekly. Oct 7, 1983, Vol. v224 p50, 2 p.
Publication Year :
1983

Subjects

Subjects :
Booksellers -- Marketing
Software -- Marketing
McGraw-Hill Book Co. -- Marketing

Details

ISSN :
00000019
Volume :
v224
Database :
Gale General OneFile
Journal :
Publishers Weekly
Publication Type :
Periodical
Accession number :
edsgcl.2959963

Tools

Authors Abstract Subjects Details