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Generation X: authenticity, atmosphere essential to capturing demographic

Authors :
Jennings, Lisa
Source :
Nation's Restaurant News. April 30, 2012, Vol. 46 Issue 9, p36, 3 p.
Publication Year :
2012

Abstract

Generation X may not ha+e the sheer numbers of the baby boomers that preceded them or the up-and-coming edginess of those tech-loving Millennials that tail them, but the demographic born [...]

Subjects

Subjects :
Restaurant industry -- Target marketing -- Quality management -- Recipes and menus
Post-baby boom generation -- Target marketing
Business
Food and beverage industries

Details

Language :
English
ISSN :
00280518
Volume :
46
Issue :
9
Database :
Gale General OneFile
Journal :
Nation's Restaurant News
Publication Type :
Periodical
Accession number :
edsgcl.288688895

Tools

Authors Abstract Subjects Details