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YOUR DIGITAL QUESTIONS ANSWERED; MOBILE

Authors :
Patel, Kunur
Source :
Advertising Age. February 27, 2012, Vol. 83 Issue 9, p0064.
Publication Year :
2012

Abstract

Byline: KUNUR PATEL Is mobile advertising a good idea? Let's put it this way: Not using mobile advertising is a bad idea. Consumers are crazy for smartphones, and thanks to [...]

Details

Language :
English
ISSN :
00018899
Volume :
83
Issue :
9
Database :
Gale General OneFile
Journal :
Advertising Age
Publication Type :
Periodical
Accession number :
edsgcl.281700060