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What Marketing Lessons Can Retailers Learn From the Recession

Authors :
Piercy, N.
Source :
Retail & Distribution Management. May, 1983, Vol. 11, p15-20
Publication Year :
1983

Subjects

Subjects :
Markets (Economics) -- Analysis
Depressions -- Marketing
Retail industry -- Marketing
Consumers
Business
Retail industry

Details

ISSN :
03072363
Volume :
11
Database :
Gale General OneFile
Journal :
Retail & Distribution Management
Publication Type :
Periodical
Accession number :
edsgcl.2747890

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Authors Abstract Subjects Details