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Kids' nets face the mystery of missing children; Nielsen, Nickelodeon and others try to figure out why ratings drops as high as 20% are happening
- Source :
- Advertising Age. November 28, 2011, Vol. 82 Issue 42, p0002.
- Publication Year :
- 2011
-
Abstract
- Byline: BRIAN STEINBERG Where have all the kids gone? In mid-September, Viacom executives found what executives later called an "inexplicable" glitch in viewership for the company's popular child-oriented cable network [...]
- Subjects :
- Cable networks (Television) -- Evaluation
Television programs -- Evaluation
Subjects
Details
- Language :
- English
- ISSN :
- 00018899
- Volume :
- 82
- Issue :
- 42
- Database :
- Gale General OneFile
- Journal :
- Advertising Age
- Publication Type :
- Periodical
- Accession number :
- edsgcl.273832819